Marketing Specialist (Mexico City, MX)

Dahua Technology

Dahua Technology leading video surveillance solution provider is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. This person will be responsible of the development and execution of marketing plans to reach targets from brand awareness to our products/solution promotion.

The goal is to deliver effective marketing programs that will help our brand positioning and growth.

Job Functions:

  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Develop new marketing strategies and campaigns
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Reports findings and results to upper management and executives

Job Requirements:

  • Proven at least 3 years’ experience as marketing specialist or similar role
  • Rough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
  • Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind
  • BSc/BA in marketing
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