EasyPark Group today announced it would expand its extensive European coverage network even further, with the acquisition of Italian mobile parking payment system, Sostafacile. Through the acquisition, EasyPark gains distribution in an additional 49 cities, on top of the existing 150 EasyPark cities in Italy today, which gives the company the largest mobile paid parking coverage in the country.
Country Manager of EasyPark Italy, Giovanni Laudicina, says that the acquisition of Sostafacile represents a significant milestone for the company. “Today marks an important step forward for EasyPark Group, as we are now able to significantly increase EasyPark’s distribution density across the northern region of Italy. We remain focused on delivering the best service possible to our customers and this acquisition demonstrates our total commitment to investing in that vision,” he said.
Laudicina added that the acquisition represents a huge benefit to Italian motorists everywhere. “The consolidation of Italy’s two largest mobile parking payment services under the one brand means that together we will have more resources, the very best coverage and ultimately a better service for all our users,” he said.
The deal follows the completed integration of Mobile City, acquired 11 months ago, which has seen a rapid expansion for EasyPark into Germany, Austria and France. As with Mobile City, Sostafacile’s tens of thousands of users will soon be migrated over to the EasyPark platform, giving them access to a service that works across more of Italy, as well as Spain, Germany, Austria, France and the Nordic countries.
EasyPark CBDO, Mauritz Börjeson, anticipates the migration process will be completed within a few months.
“EasyPark users everywhere will soon be able to use our service in more of Italy’s best known cities, including Vicenza , Ferrara , Modena , Reggio Emilia, Bergamo and many more. EasyPark’s rapid growth in coverage on European level reinforces our position as an industry leader, as you can now use the app in more than 500 cities. This further strengthens our position to provide automotive companies with comprehensive in-car services,” he said.
About EasyPark Group
Since 2001, our award-winning smart services have been helping drivers to find and pay for parking in 500 cities in 10 countries. But what we do doesn’t stop there. On a larger scale, our technology helps businesses, operators and cities with parking administration, planning and management. What we actually do is make urban life easier – one parking spot at a time. www.easyparkgroup.com - www.easyparkitalia.it