MobileNOW! today announced that it has completed an agreement to conduct a pilot program for pay-by-mobile phone payment for metered parking in the City of Santa Rosa, CA.
The pilot project, scheduled to begin August 27, 2014, will add a quick mobile payment option for visitors to two downtown Santa Rosa districts: Courthouse Square and Railroad Square.
“Mobile payment technology enables us to offer a convenient new payment option that responds to the increasing use of smart phones for cashless payments,” said Kim Nadeau, Parking Manager for Santa Rosa. “We especially liked MobileNOW!’s merchant validation program, which allows merchants to provide validation to customers for on-street metered parking, via their mobile payment technology.”
Every driver migrates to the very best options when parking,” noted John Oglesby, President and CEO of MobileNOW! “MobileNOW! is honored to have been selected for this pilot program. The MobileNOW! proven marketing program creates driver awareness and adoption through social media, colorful customized signage, and a Preferred Merchant program that engages downtown merchants and rewards their customers.”
MobileNOW! is the world pioneer and leading provider of mobile phone and cashless payment methods for the parking and transportation industry. MobileNOW! enables virtual payment and collection options, full and friendly enforcement, citation payment and extensive management and reporting capabilities. For more information, visit Mobile-NOW.com
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