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ParkMagic and SkyTel to Deliver Nationwide Coverage in United States

ParkMagic has entered into a national agreement with SkyTel, a unit of Verizon Business, to deploy ParkMagic's innovative parking payment solution.
After a successful product launch in Europe in 2005 and as part of a continued international rollout, ParkMagic today announced the availability of its Mobile Parking Service (MPS) for on-street parking in cities across the United States.

The new payment technology for parking provides municipalities and private parking operators the ability to deliver parking convenience to the public and their private clients without the need for extensive capital expense. The ParkMagic solution is yet another example of the revolution in business delivery that is achieved through adopting wireless and mobile communications.

SkyTel will make available the ParkMagic solution to cities and private parking operators across the United States enabling the deployment of real- time in-car "pay and display" style parking payment without the need for meters, IT infrastructure or other capital costs. With this system, consumers -- rather than dig for coins while parking on city streets -- can call into the ParkMagic system with their wireless phone to have their prepaid account debited for the amount of desired parking. A message is wirelessly sent over the SkyTel network to the in-car display that sits on the consumer's dash, letting officials know that parking has been paid.

"ParkMagic's in-car display system is a simple yet revolutionary technology," said Jim O'Connell, Director of Operations for ParkMagic in the United States. "The research data from previous deployments in Europe clearly demonstrates that motorists find it easy and convenient to use. A simple phone call will credit the display unit with the amount of time needed, saving motorists both time and effort."

"We're absolutely delighted," said Paul Fitzgerald, Chief Executive Officer of ParkMagic. "The on-street parking market in the United States is currently undergoing a revolution as older meters and mechanical devices are replaced with newer technologies. It's about convenience and cost -- convenience for the motorist and cost effectiveness for the city. In teaming with SkyTel, ParkMagic is now poised to provide millions of U.S. motorists the ability to effortlessly pay for parking without the need for cash and from the comfort of their own vehicle."

SkyTel President Bruce Deer said: "With this agreement, SkyTel is using its wireless capabilities to help our customers address everyday concerns. With this technology, consumers have another tool to address a daily challenge of having the right change for parking meters while we are helping cities to manage one of the more complex revenue sources."

About ParkMagic

ParkMagic is an Irish registered private company. Its Mobile Parking Service (MPS) is the world's first in-car parking permit display system controlled using a cell phone. The design philosophy behind ParkMagic services revolves around simplicity, convenience of use and cost effectiveness. The company's parking payment service delivers just that. For more information about the ParkMagic system visit www.parkmagic.net.

About Skytel

skytel.jpgSkyTel, a leading supplier of wireless data and messaging services, provides wireless internet access, wireless e-mail, interactive two-way messaging, wireless telemetry services, automatic vehicle location (AVL) products and traditional text and numeric paging to customers throughout the U.S.

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