Signature Parking Partners with Squaw Valley Ski Resort

The new service is scheduled to launch in mid December and will operate from 8am - 6pm daily throughout the ski season. Summertime hours are also being considered. The Signature Valet Parking crew will be outfitted with stylish Helly Hansen branded Ski Apparel to match the distinctive image of Squaw Valley and will operate from a curbside podium at the main entrance of the resort. Signs will direct arriving patrons to the valet drop-off located at the front driveway of the ski resort.

"We're excited to be offering this great new service for Squaw Valley patrons and to be associated with a First Class Organization like Squaw Valley Ski Corp" said Michael Holmstrom, founder and president of Signature Parking. "We expect the new service to be a big hit for those who value convenience and want to avoid the hassle of walking through the parking lot with heavy ski equipment" he added.

Squaw Valley began searching for a parking firm last year who could help them generate new revenue streams while also meeting their high standards of customer service. After a long bidding process, Signature Parking was chosen as the best company based on its proven experience in managing large, high volume venues and for it's employees and owners commitment to providing superior customer service.

The new premium valet service coincides with the special 50/60 anniversary season at Squaw, marking 50 years since the Winter Olympics were last held at the resort and 60 years since its opening.

About Signature Parking

Signature Parking is a California based parking company specializing in valet, shuttle, and parking management solutions for the Hotel, Retail, Restaurant, Entertainment, and Healthcare Industries. With over 150 employees serving in multiple markets throughout the U.S., Signature Parking is recognized for providing its customers with unparalleled customer service combined with value driven solutions.

About Squaw Valley USA

The Squaw Valley Ski Resort in Olympic Valley, California, is one of the largest and most high-concept ski areas in the United States, and was the site of the 1960 Winter Olympics. It is the second-largest ski area at Lake Tahoe (after Heavenly), boasting highly-advanced chairlifts (High speed quads and High speed six packs), as well as the only Funitel in the United States.