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Sirit Announces European Certification for IDentity 5100 RFID Reader

High performance reader targets automatic vehicle identification market
Toronto, ON, Canada; ITS World Congress, New York November 17, 2008 - Sirit Inc. (Sirit) (TSX: SI), a global provider of radio frequency identification (RFID) technology today announced during the ITS World Congress show in New York City, it has achieved European Telecommunications Standards Institute (ETSI) certification for its industry leading IDentity 5100 reader.

The IDentity 5100 ETSI is ideal for long-range, high speed applications where vehicles may travel at speeds up to 100 MPH (160 KMH). It has been designed to withstand extreme weather conditions, temperatures, humidity and vibration, while providing optimal performance and security in European or other ETSI regulated regions.

Open standards-based technology is leading the way in automatic vehicle identification (AVI), be it for electronic toll collection, vehicle registration or emissions control applications. Sirit is excited to bring the ETSI certified version of our flagship AVI product to serve the European and other markets worldwide, said John Freund, Vice President Sales, Sirit Inc. The ISO 18000-6C technology that the IDentity 5100 is built upon is fast, adaptive, provides a flexible memory space and is capable of transmitting encrypted data, creating a solution which offers a superior balance of performance and price for AVI applications, added Mr. Freund.

The IDentity 5100 ETSI enables Sirits integrated AVI solutions to serve the European markets in vehicle registration, vehicle emissions validation and insurance compliance, in addition to traditional AVI applications such as electronic tolling, parking and access control.

Sirit will be showcasing their industry leading IDentity 5100 reader in both FCC and the newly released ETSI versions at the ITS World Congress show, Booth 366, November 17-20 in New York City.

About Sirit

Sirit Inc. is a leading provider of Radio Frequency Identification (RFID) technology worldwide. Harnessing the power of Sirits enabling-RFID technology, customers are able to more rapidly bring high quality RFID solutions to the market with reduced initial engineering costs. Sirits products are built on more than 14 years of RF domain expertise addressing multiple frequencies (LF/HF/UHF), multiple protocols and are compliant with global standards. Sirits broad portfolio of products and capabilities can be easily customized to address new and traditional RFID market applications including Supply Chain & Logistics, Cashless Payment (including Electronic Tolling), Access Control, Automatic Vehicle Identification, Near Field Communications, Inventory Control & Management, Asset Tracking and Product Authentication.



Sirits corporate headquarters are located in Toronto, Ontario, Canada with engineering, manufacturing, sales, technical and customer support located in Carrollton, TX, Morrisville, NC and Knoxville, TN.

Sirit is traded on the Toronto Stock Exchange under the symbol SI.
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