The Transport Institute and TransCore Collaborate for Transportation Data Analysis and Research

TransCore Link Logistics and the Transport Institute at the University of Manitoba have entered into a partnership to research transportation trends in the Canadian trucking industry based on data from TransCores Canadian-based Loadlink freight matching service.
Focusing on economic and policy issues as well as the technical aspects of the industry, the University of Manitobas Transport Institute is a Canadian leader in transportation research building upon four decades of experience.

In 2008, The Transport Institute completed the highly acclaimed Proposed Innovative Freight Practices project, which focused on best practices for route optimization, emission reduction and energy conservation. The project highlighted the following key areas for sustainable improvement - Trip scheduling, Load matching, Idle-reduction programs, and Driver training programs, as well as Vehicle operations and maintenance.

There are a little over 10,000 for-hire carriers operating in the Canadian market. The vast majority (6,900) are small size carriers, operating fewer than 10 trucks and earning less than $1 million annually. Medium size carriers (3,300) with operating fleets of ten to 200 tractors make up the other significant segment. The top 100 carriers, each with annual revenues of over $25 million operate with a fleet size of over 200 tractors. (Statistics are courtesy of Transportation Media Research)

The Transport Institute and TransCores research will focus on the volume of data, over three million freight matches per day, that are generated by Loadlink. Thousands of loads and equipment are posted on the largest spot market for surface freight in Canada and cross border freight with the United States. Over 5,000 transportation companies comprised of freight brokers and for-hire carriers throughout Canada access the system every day. Members have access to a wide array of products and services such as invoice factoring, credit bureau reports on all members, satellite truck and trailer tracking, breakdown services, truck specific routing and mileage, online recruitment, fuel discount program, ACE border crossing service, dispatch and operations management and much more. Over 50 percent of Loadlink subscribers are based in Ontario, Quebec and Western Canada and together account for 45 percent, with the latter increasing its share of the membership.

Claudia Milicevic of TransCore praised the Transport Institutes leadership and expertise in conducting in-depth and practical research that provides valuable insights into the most pressing issues faced by the transportation industry.

This report will provide visibility into emerging trends that are developing or declining and enable us to share this information with our broker and carrier members.

Paul Larson of the Transport Institute explained, TransCore provides a unique visibility into the actual movement of freight in Canada and the United States and a fleets usage of technology.

About The University of Manitoba Transport Institute
Starting as a Centre for Transportation Studies in 1966, the Transport Institute is a Canadian leader in transportation and logistics research. The Transport Institutes mission is to facilitate economic prosperity, environmental sustainability, and social advancement, through research and education that links businesses, governments, not-for-profit organizations, educators, students, and the community. Since July 2005, the Transport Institute has been a part of the SCM Department at the I. H. Asper School of Business (University of Manitoba).

About TransCore
TransCore is a transportation services company with more than 2,000 employees and 80 locations. With installations in 46 countries, more than 100 patents and pioneering applications of internet-based logistic applications, RFID, GPS and satellite communications technologies, TransCore's technical expertise is unparalleled in the markets it serves. TransCores U.S.-based DAT Freight Matching Network and Canadian-based Link Logistics comprise North Americas largest freight matching network, which facilitates approximately $40 billion in freight transactions annually. Today, Loadlink offers more than 150,000 available loads and trucks daily along with access to other services such as Quickpay, credit reports, insurance and operating authorities, mileage software and more. For more information, visit or

Barbara Catlin, 972-740-7150
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