To sensitize general public and to recall that the safety belts at the rear seats is not optional accessory, the Road safety launched a communication campaign at TV, radio, …
VINCI Park, the leader in parking in France and motorist partner, chose to support this campaign by placing prevention messages at available places.
The safety belt, it saves lives!Obligatory since 1990, wearing the belt at the rear seats of the cars is one of the priorities of the Road Security. When it becomes a reflex, it can save lives!
Nevertheless, wearing the safety belt at the rear seats is far to be adopted by French people. Only 68% of the passengers is attached in the back while 97% is attached at the front seats.
VINCI Park, partner of the Road Security (La Sécurité Routiere)!Always present alongside the cities that are involveds to improve the security of the citizens, VINCI Park decided to unite its efforts to support the authorities and the country with the sensibilisation campaign.
The VINCI car parks are a perfect strategic locations to remember the motorists to wear the seat belts. This is in line with the global strategy of VINCI Park that participates in the improvement of the mobility conditions of the French.
26 Parking lots divide up in 18 France cities (Paris, Bordeaux, Clermont-Ferrand, Nice, Grenoble…) will be used for the pervention campaign.