Get My Parking: Using Video Analytics for Smarter Parking

From enforcement to improved customer experience and increased revenue, there are many ways to make your parking smarter with video analytics.

The idea of a smart city rests upon a systematic overhaul of all infrastructure and associated components. Central to transforming our cities is smart parking, a technology-enabled approach to solving parking woes. A smart parking system thrives on the identification and forecasting of open parking spaces, online payment options, and analysis of valuable data.

While sensor-based tracking lends efficiency, video analytics form the very backbone of the system. They require neither manual intervention nor recurring costs after installation. Let’s take a look at how video analytics for smarter parking can be leveraged to bring about smarter parking management.

Constant Monitoring and Safety

Video surveillance cameras can be installed in parking lots to monitor vehicles and detect suspicious activities. License plate recognition enables easy search and retrieval of stolen vehicles apart from identifying unauthorized use inside the premises.

Video Surveillance Camera

Ease in Parking

Through object counting vehicles, the video apparatus can help the parking manager maintain a record of the number of occupied and vacant parking spots. Object detection is made further accurate by blind spot analysis that helps differentiate between shadows and objects, aiding in accurate identification of vacant spots.

Traffic Regulation Enforcement

Video analytics help identify the exact movement of vehicles in transit and recognize objects within a video frame. This lets authorities detect traffic irregularities like jumping signals, flouting speed limits, accidents, and wrong lane movements.

CCTV camera with skyscraper in background

Improved Shopping Experience

Video surveillance data can be used to determine peak traffic times, average time spent by a user in a commercial space, easy identification of parking spots and a guided walk back to the car. The system also allows users to pre-book parking spots. This makes the entire user experience smooth with the likelihood of them returning to the commercial complex increasing. Real-time data and overall prediction of trends help management be better prepared for busy days.

Reduced Fuel Expenses

With real-time data availability, one can plan outings according to traffic density and find the exact spot for parking the vehicle instead of going around in the hopes of spotting a space. Reduced search time saves up on fuel as well as cuts down emissions.

Improved Revenue Generation

The system, once rolled out, can display real-time conditions and offer predictive analytics about the weather and traffic, thus enabling demand-based surge pricing. Since users could be made to pay for parking according to the prevailing conditions, parking operators and city governments would stand to generate increased revenue. The competence of the video surveillance system in ensuring customer satisfaction, vehicle safety, and reduced emissions make a strong case for its adoption by governments and city planners as part of smart city initiatives. Using video analytics for smarter parking can be very helpful. Not only does video analytics pave the way for hassle-free parking, but it can also help create an improved and truly connected smart city.

About Get My Parking 

Get My Parking is an award-winning provider of Interoperable Digital Parking Platform that integrates any parking equipment and connects it to mobile and cloud for a standardized seamless experience. It enables parking operators and owners to leapfrog to a customized white-label solution with their existing equipment. It essentially plays the role of connecting all parking and mobility stakeholders on a common platform who were until now operating in silos. It has a presence in over 4 countries and processes over 2 million transactions per month. It was awarded ‘Amazon AWS Mobility Startup of the Year (emerging) 2017’ in the Travel category. Get My Parking was conceived with a view to affordably digitize the global parking industry.

With a dream run of achievements and appreciation by Prime Ministers of India and UK both, it is also working with several city governments to provide smarter parking for smart cities. Its
strong foundation of the team, technology, and partnerships with leading system integrators and parking equipment manufacturers enables it to provide a single seamless platform for all
stakeholders involved like operators, consumers, equipment manufacturers, and city administrations. The company aims to create future-proof parking technology and connect the parking industry internally as well as with urban mobility players.


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