MobileNOW! continues East Coast growth; expands mobile payment in South Orange

The most recent MobileNOW! expansion in the east region supports the launch of a new facility in South Orange, New Jersey. Residents and visitors can park and pay via the free MobileNOW! app or by using the MobileNOW! IVR system.

Prior to the new South Orange parking structure, MobileNOW! successfully completed a pilot program at two South Orange train stations and continues to expand based on direct response from the community.

“The South Orange Parking Authority is pleased to partner with MobileNOW! to continue mobile payment convenience in all of South Orange,” said Mark Hartwyk, Director, South Orange Parking Authority. “After a very successful pilot program and subsequent expansion, we are pleased to extend MobileNOW! in our newly built garage on Third Street. We look forward to future collaborations with MobileNOW! to bring South Orange additional value added parking options.”

MobileNOW! will integrate with Metric multi-space meters throughout the new facility. This streamlined integration allows enforcement officers to recognize mobile payments in real time, thus reducing human error and inadvertent citation issuance.

“The charming township of South Orange is a very connected community,” said John Oglesby, MobileNOW! President and CEO. “We are very pleased to be part of their brand refresh, and we will continue to support the new face of South Orange through providing the ultimate convenience of mobile payment for residents and visitors.”

Oglesby will be available for questions at booth #2101 at the upcoming International Parking Institute (IPI) conference in Nashville, TN on May 17-20, 2016.

About the Township of South Orange Village, NJ

Known for its history and charm, South Orange is a township in Essex County, New Jersey.

The South Orange Parking Authority administers an agency that is responsible for the enforcement of parking ordinances and operation of all the municipal parking lots, train station lots, all metered spaces, overnight on-street parking, residential parking programs, commuter jitney buses and senior bus services. The Authority is self-sufficient with all revenues derived from permits, meters and management fees, not from tax dollars or ticket revenue. For fast facts about South Orange,visit http://www.southorange.org/facts.asp.

About MobileNOW!, LLC

MobileNOW! LLC, headquartered in Rockville, MD, is a global pioneer, innovator and leading provider of mobile phone and other cashless payment methods for the parking and electric vehicle (EV) charging industry. The MobileNOW! platform, also known as the world’s firstmobile payment solution for parking, is available in 9 countries and is theonly mobile payment solution developed by parking professionals with operations experience. In addition to enabling virtual payment and collection options, the MobileNOW! platform offers full enforcement, management and reporting capabilities.

MobileNOW! solutions are developed for all mobile devices, including iOS, Android and BlackBerry platforms. For more information, visit www.mobile-now.com or contact info@mobile-now.com.