MobileNOW! takes parking CRM to the next level

MobileNOW!, the global technology innovator with the world’s most flexible mobile payment solution for parking, has transformed mobile payment in cities, universities and private parking operations to support intelligent customer relationship management (CRM).

With mobile communication rapidly rising as the primary and preferred communication vehicle, it’s no surprise that it’s penetrating the parking and transportation industry.

“Our clients are leveraging customer insight received from day-to-day parking transactions to better serve their customers,” said John Oglesby, MobileNOW! President and CEO. “The difference between MobileNOW! and other parking management or revenue control systems is the consumer experience. We’ve developed a customer-centric user interface and data management approach that connects parkers more closely with their parking providers.”

For example, recently the Bethlehem Parking Authority launched a downtown campaign using MobileNOW! data to utilize direct-to-the-consumer text messages and emails to promote mobile payment adoption, events and rate changes.

Oglesby added, “While mobile payment allows for new revenue streams, that is just the tip of the iceberg. Mobile payment means superior customer insight and stellar customer service. By empowering parking managers to communicate more proactively with their customers, parking ultimately becomes a hassle-free experience.”

Oglesby has been selected to be a key panelist in mobile payment sessions at the upcoming conferences for the Pittsburgh Parking Association (PPA), Canadian Parking Association (CPA) and the California Public Parking Association (CPPA).

About MobileNOW!, LLC

MobileNOW! LLC, headquartered in Rockville, MD, is the global pioneer, innovator and leading provider of mobile phone and other cashless payment methods for the parking and electric vehicle (EV) charging industry. The MobileNOW! platform, also known as the world’s most flexible mobile payment solution for parking, is available in nine countries and is the only mobile payment solution developed by parking professionals with operations experience. In addition to dramatically improving customers experience and client revenues, MobileNOW! enables virtual payment and collection options, the MobileNOW! platform offers full enforcement, management and reporting capabilities.

MobileNOW! solutions are developed for all mobile devices, including iOS, Android and BlackBerry platforms. For more information, visit www.mobile-now.com or contact info@mobile-now.com.

Media Contact

John Oglesby
john.oglesby@mobile-now.com
303-884-3710
MobileNOW! LLC
2275 Research Blvd, Suite 500
Rockville, MD 20850