Parking Sense is a parking technology organization focused on delivering a comprehensive suite of intelligent solutions to the parking, transportation and mobility industries. Parking Sense delivers a unique combination of hardware and software products to provide an integrated Parking as a Service (PaaS) platform to support the evolution of the driving experience.
By directing vehicles to available parking garages and spaces within those garages more efficiently, we can help our customers reduce congestion, improve their carbon footprint and optimize the usage and profitability of parking assets.
The system itself is based around low-energy technology to continue the focus on environmental benefits and sustainability.
At its core, the Parking Sense system is a scalable, dynamic solution allowing clients to customize the product and build in additional features and technology over time.
Parking Sense has revolutionized the consumer experience with an integrated smartphone parking app. Patrons can easily use the ParkUp Pay mobile app to pay for parking in your Parking Sense facility.
Payments are handled securely through Braintree (a PayPal company) via credit card or PayPal options. The app provides a seamless experience for drivers, removing the need to pull tickets, enter or exit via barrier gates or find a payment station.
Each space accurately detects a vehicle is in the space and the driver accepts the associated parking charges via their smartphone. When they vacate the space, the payment session is closed and the charge automatically applied via the ParkUp Pay app.
The app can also include a marketing, loyalty and notification functionality to enhance the parking experience and provide exposure for your facility or retailers.
Assets and Data Management
SpaceNet management system provides real-time and historical data across a parking facility. The founders of Parking Sense were also parking operators and the management tool has been developed with operators’ needs at its core.
A comprehensive reporting suite demonstrates occupancy and revenue metrics down to the individual space level.
Cloud-based, the software is accessible anywhere with an internet connection allowing customers to view their parking assets on the go.
It has been developed with an open architecture base to allow integration with other solutions to analyze and correlate data. The flexibility of the platform is infinitely scalable.
As the parking industry has continued to evolve, sensor technology has emerged as the primary innovation. Parking Sense’s founding directors were pioneers of this technology and their wealth of experience has led to the EasyGuide system.
EasyGuide hardware installed in each parking space accurately detects and “announces” via LED indicators the occupancy status of each space. This real-time information enhances the customer experience by improving traffic flow guiding patrons seamlessly to available parking.
Globally, we have proven we maintain a “best-in-class” accuracy status of 99%+ with our installations which is a fundamental requirement for effective data-based management (i.e. dynamic pricing and consumer parking app transactions).
Traditionally, parking guidance solutions have been expensive to purchase and more expensive to install. EasyGuide has been engineered with a focus on being cost-effective, affordable and minimally invasive to install.
Drivers searching for parking can comprise up to 30% of traffic in a city. These vehicles add to congestion and carbon intensity and, in turn, drivers’ experience significant frustration.
By expediting this traffic to available garages or lots and then to available spaces at their destination, our EasyGuide parking technology can reduce congestion, environmental impacts, and optimize parking infrastructures. The dynamic nature of the system means our customers can redistribute parking demand and revolutionize the customer experience.